How AI, VR, IoT are Transforming Winery Experiences
Use technology to better understand customer behavior and create memorable winery experiences. Read our white paper to examine the opportunities emerging technologies can bring to your winery.
Millennials and Gen Z surpassed Baby Boomers as dominant consumers in America, and wineries aren't keeping up with the new digital consumer expectations. AP news shows that 89% of millennials expect all brands to use technology to shape their customer experiences, no matter the business they're dealing with.
The Wine Industry represents a prime industry in need of flexible innovation strategies that target and win new generations of wine drinkers. There’s a tremendous opportunity for these businesses to join the digital transformation, where they can expand their capabilities, improve the customer experience and acquire new generations of wine drinkers.
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